![](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/7970abf2-fc5f-4745-9ff7-6bda0c1a3e22_rw_3840.jpg?h=92446ed84dfcce20850f2d99c730e974)
We Believe Women is a feminist organization based in Columbia, South Carolina dedicated to uplifting and educating womanists. They seek to create intersectionality within the community of feminists through their three pillars of conversation, connection, and collaboration. I was responsible for the creation of the logos, and brand pattern, as well as selecting typography.
![](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/b87925fe-9fb0-4d87-bad0-d882c9fefa9c_rw_1920.jpg?h=f3e40e4406aed71fd92d9afbf0c39454)
Logo design by Jane Armstrong
Primary Logo
Looking to attract a younger audience to empower the new generation of womanists in Columbia, WBW requested a modern and bright brand system.
![](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/39411ff2-3dc7-4288-b474-875fdd68ae56_rw_3840.jpg?h=8228849706e2073355ee3ecb5be4430e)
Deliverables
We Believe Women received a full brand guide including three logo options, patterns, colors, typography, image treatments, and a fully responsive website.
![](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/f4b1df8d-28c6-46c4-8441-ee636439b089_rw_1920.jpg?h=fd6b0c134ee1f718ae4c25e78afa23f3)
![Home Page](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/e791fade-c190-4f59-950b-5ad8fce8dc20_rw_1920.jpg?h=5ea2664b81aa47936ba82ee4931ee775)
Home Page
![About Page](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/1ee6ea27-ecfc-42cd-9c4c-23cab2834da8_rw_1920.jpg?h=45bda11a1a728578e5981e73bd8497c4)
About Page
![Take Action Page](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/7a8c786e-c945-4ea2-97b9-af7b404a5540_rw_1920.jpg?h=585801c781858a1b9f027f4014cfd859)
Take Action Page
![Subscribe Page](https://cdn.myportfolio.com/5afd4643-0172-405f-b91c-cd7f1c856fb1/333aff52-487b-4aa6-a185-fc03bf61b195_rw_1920.jpg?h=2139751d3d0036deaa7a419449685354)
Subscribe Page
Responsive Web Design by Jane Armstrong, Semaj Shaull, Desirée Solenberger, Constance McCants, Thomas Roznowski, and Lindsey Kimball.